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Online Marketing Trends

The online marketing landscape is always shifting. New trends seem to constantly come and go. Some of these trends have revolutionized the industry, and others, well… not so much. (more…)


A Simplified Approach to Content Marketing – Part Two: The 6 W’s of Content

In Part One we began to dissect content marketing, an area that is over-saturated with contradictory advice, rules and strategy. We looked at who is using content marketing, it’s value and where businesses should focus time, effort and resources. (more…)


Snapchat Business Opportunities

Snapchat has enjoyed a meteoric rise in popularity since it was first released five years ago. In fact, earlier this month Snap Inc’s initial public offering raised nearly $2.5 billion. (more…)


A Simplified Approach to Content Marketing – Part One: The 6 W’s of Content

Sometimes, there’s simply too much on the Internet about one particular topic. Too much information makes it extremely difficult to stay on top of current trends and figure out which advice to follow. (more…)


Unlocking the Potential of Live Video Streaming

If you are on Facebook, then you’ve probably noticed a rise in the number of Facebook Live videos streaming in your news feed. Chances are that you’ve even stumbled across a few that piqued your interest, or maybe you even sought them out specifically. (more…)


Does Your Business Need a Web Assessment?

Does your business have a website or social media account? Do you know how it is performing? Can you provide reliable data points, comparisons, insights and an actionable strategy based on this information? (more…)


EIM: Burlington Chamber of Commerce Award Finalist

We are delighted to share with you that Errington Integrated Marketing has been chosen as one of three finalists for the 2016 Burlington Chamber of Commerce Business Excellence Awards. (more…)


The Latest and Greatest Trends in Website Design

Web design is a dynamic field. It can be hard to keep up with the latest trends and separate fads from best practices. In such a fast moving industry, keeping up isn’t enough. (more…)


8 Marketing Trends that Will Define 2017

Every year new marketing trends emerge thanks to more sophisticated technology and advancements in the marketing field. While no one knows for certain what the future holds, based on the state of the marketing industry in 2016 we believe these 8 marketing trends will define business in 2017.